Course: Marketing Research

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Course title Marketing Research
Course code KEMCH/C865
Organizational form of instruction Lecture + Seminary
Level of course Bachelor
Year of study not specified
Semester Winter
Number of ECTS credits 7
Language of instruction Czech
Status of course Compulsory
Form of instruction Face-to-face
Work placements This is not an internship
Recommended optional programme components None
Lecturer(s)
  • Jelínková Martina, Ing. Ph.D.
Course content
unspecified

Learning activities and teaching methods
Stimulating activities (simulation, games, drama)
Learning outcomes
Prerequisites
unspecified

Assessment methods and criteria
unspecified
Recommended literature


Study plans that include the course
Faculty Study plan (Version) Category of Branch/Specialization Recommended year of study Recommended semester