|
Lecturer(s)
|
|
|
|
Course content
|
unspecified
|
|
Learning activities and teaching methods
|
Monologic (reading, lecture, briefing), Dialogic (discussion, interview, brainstorming), Work with text (with textbook, with book), Demonstration, Skills training
- Contact teaching
- 52 hours per semester
- Contact teaching
- 8 hours per semester
- Home preparation for classes
- 43 hours per semester
- Home preparation for classes
- 87 hours per semester
- Term paper
- 40 hours per semester
- Preparation for an exam
- 15 hours per semester
- Term paper
- 40 hours per semester
- Preparation for an exam
- 15 hours per semester
|
|
Learning outcomes
|
The aim of the course is to introduce students to selected methods and principles of digital graphics and to introduce the possibilities of graphic editors. Upon completion of the course, the student will demonstrate knowledge of selected digital graphics methods, be able to prototype graphic applications, create project structures, and be able to systematically proceed to create a quality digital product.
After completing the course, the student demonstrates knowledge of selected methods of digital graphics, can create prototypes of graphic applications, create project structures and be able to systematically proceed in the creation of a quality digital product.
|
|
Prerequisites
|
unspecified
|
|
Assessment methods and criteria
|
Didactic test, Self project defence
|
|
Recommended literature
|
-
Blažek, Filip. Typokniha . Praha: UMPRUM, 2022. ISBN 978-80-88308-70-6.
-
Goodman, Nelson. Jazyky umění : nástin teorie symbolů. Praha: Academia, 2007. ISBN 978-80-200-1519-8.
-
Irene Pereyra. Universal Principles of UX. 2023.
-
Josef Müller-Brockmann. Grid systems in graphic design. Niggli Verlag. 1996.
-
Lupton, Ellen. Thinking with type : a critical guide for designers, writers, editors, & students. New York: Princeton Architectural Press, 2004. ISBN 1-56898-448-0.
-
Ogilvy, David. Ogilvy o reklamě. Praha: Management Press, 2007. ISBN 978-80-7261-154-6.
-
ŠTORM, F. Eseje o typografii. Praha, 2008.
-
Tschichold, Jan. Nová typografie. Praha: UMPRUM, 2021. ISBN 978-80-88308-13-3.
-
Zdeno Kolesár. Kapitoly z dejín grafického dizajnu. Slovenské centrum dizajnu. 2006.
-
Ziegler, Zdeněk. Zdeněk Ziegler : for eyes only. [Praha]: Terra cultura, 2012. ISBN 978-80-905155-0-5.
|