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Lecturer(s)
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Myslivcová Kateřina, Ing. Ph.D.
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Course content
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unspecified
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Learning activities and teaching methods
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Dialogic (discussion, interview, brainstorming), Stimulating activities (simulation, games, drama)
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Learning outcomes
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The Entrepreneurship Basics course is intended for students who are considering starting a separate business, have an idea and want to implement it. The aim of the course is to guide students to learn on their own or fictitious projects, to know the processes they have to go through before they start a business, to be able to build and present their project. Show students how to start their own business project without big investments, risks and contacts. Minimum theory, maximum practice.
The students attending this course will learn about the developement stages of a starting company; the logic of start-up financing and investment principles as well as scientific findings on motivation, self-disciplne, habits, decision-making and other aspects essential for all-sizes business. The students will also gain competence in starting own business and managing product development; dealing with customers, partners, fellow-founders, investors etc.
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Prerequisites
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unspecified
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Assessment methods and criteria
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Home assignment evaluation, Creative work analysis, Presentation
Active participation in seminars. In order to obtain the credit, the student must process the final project and present it in person. Attendance is required and is checked.
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Recommended literature
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SINEK, Simon:. Začněte s proč: jak vůdčí osobnosti inspirují k činům. V Brně: Jan Melvil, 2013. Žádná velká věda. ISBN 978-80-87270-55-4..
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SVOBODOVÁ, Ivana, Michal ANDERA:. Od nápadu k podnikatelskému plánu: jak hledat a rozvíjet podnikatelské příležitosti. Praha: Grada, 2017. ISBN 978-80-271-0407-9..
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