| Course title | External and Internal Communication in Enterprises |
|---|---|
| Course code | UPEM/KEIK |
| Organizational form of instruction | Lecture |
| Level of course | Bachelor |
| Year of study | 2 |
| Semester | Summer |
| Number of ECTS credits | 2 |
| Language of instruction | Czech |
| Status of course | Compulsory, Compulsory-optional |
| Form of instruction | Face-to-face |
| Work placements | This is not an internship |
| Recommended optional programme components | None |
| Lecturer(s) |
|---|
|
| Course content |
|
The importance of communication, its structure and forms. Editing of documents processed with text editors ČSN 01 6910. Corporate communication in external relations. Internal corporate communication. Corporate documents. Legal documents. Personal documents. Documents for the performance of selected activities-meetings, business travels. Personal letters of company managers. Organizing of written contact in the enterprise, archiving.
|
| Learning activities and teaching methods |
| Monologic (reading, lecture, briefing), Methods of individual activities, Skills training |
| Learning outcomes |
|
The aim of the course is to create knowledge of external and internal communication forms and methods in the enterprise, focusing primarily on business, business documents and electronic communication with trading partners by an audience.
Students acquire skills in building in-house culture, expressing and communicating, using intranet, making organizational documents and their application and unified visualization of communication in the enterprise. |
| Prerequisites |
|
unspecified
|
| Assessment methods and criteria |
|
Written examination
Evaluation the given work. Written exam. |
| Recommended literature |
|
| Study plans that include the course |
| Faculty | Study plan (Version) | Category of Branch/Specialization | Recommended semester | |
|---|---|---|---|---|
| Faculty: Faculty of Economics and Administration | Study plan (Version): Enterprise Management (2016) | Category: Economy | 2 | Recommended year of study:2, Recommended semester: Summer |
| Faculty: Faculty of Economics and Administration | Study plan (Version): Enterprise Management (2014) | Category: Economy | 2 | Recommended year of study:2, Recommended semester: Summer |
| Faculty: Faculty of Economics and Administration | Study plan (Version): Enterprise Management (2015) | Category: Economy | 2 | Recommended year of study:2, Recommended semester: Summer |
| Faculty: Faculty of Economics and Administration | Study plan (Version): Enterprise Management (2013) | Category: Economy | 2 | Recommended year of study:2, Recommended semester: Summer |
| Faculty: Faculty of Economics and Administration | Study plan (Version): Economics and Operation in Enterprises (2013) | Category: Economy | 3 | Recommended year of study:3, Recommended semester: Summer |
| Faculty: Faculty of Economics and Administration | Study plan (Version): Economics and Operation in Enterprises (2014) | Category: Economy | 3 | Recommended year of study:3, Recommended semester: Summer |
| Faculty: Faculty of Economics and Administration | Study plan (Version): Economics and Operation in Enterprises (2016) | Category: Economy | 3 | Recommended year of study:3, Recommended semester: Summer |